Keyword Stuffing/ Keyword Spamming

By Matt Larson on March 24th, 2006

Keyword Stuffing/ Keyword Spamming – The act of repeating keywords in meta tags and content in an effort to influence SERPs. Major search engines look for such techniques and apply penalties to sites they identify.

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    2 Responses to “Keyword Stuffing/ Keyword Spamming”

    1. Quester on Jan 6th, 2009 at 9:26 am

      Can you give me reason why keyword stuffing is considered as spam?

    2. Matt Larson on Mar 12th, 2009 at 9:50 pm

      eh, “spam” is a word that is perhaps overused in web circles. I wouldn’t call it that now. But, it does make for a crummy user experience and makes the webmaster look like a moron. Besides, in our experience it doesn’t boost rankings anymore – it seems less and less of the onpage content matters in anything but an uncompetitive market.

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