B2B Internet Marketing Agency, B2B Search Engine Optimization, PPC, Integrated Internet Marketing System » Hubert Hopkins

Yahoo! Transition Tips: Organic Search Transition and Editorial Guidelines

Hubert Hopkins — Tue, 20 Jul 2010 15:47:48 +0000

Transition with Quality Our goal remains providing a quality transition experience for advertisers in the U.S. and Canada in 2010, while protecting the holiday season. We’ve continued to make good progress against this goal, and we regularly evaluate our progress. However, please remember that, as we continue to go through our series of checkpoints, if...Read the Complete Article »

Roffer’s Ocean Fishing Forecasting Summary

Hubert Hopkins — Thu, 24 Jun 2010 14:07:40 +0000

Here is my summary of the ROFFS Ocean Current information on the spill and it’s movement in the Gulf. It just keeps getting worse! The overall size of the surface oil reported by ROFFS has grown by 300% in three weeks. See for yourself below: 6-23-2010-4-14-37-PM Surface oil continues to expand every week and move...Read the Complete Article »

Visible Oil Spill DOUBLES in Last Week – 15 June Update

Visible Oil Spill DOUBLES in Last Week – 15 June Update

Hubert Hopkins — Fri, 18 Jun 2010 15:09:59 +0000

I’ve started to summarize the Gulf offshore ocean current data from the oil spil for information while I update Blog readers on BP’s online marketing efforts. This data comes from Roffer’s Ocean Fishing Forecasting Service and is provided free as a public service. Any re-use of the data, please give a strong plug to the...Read the Complete Article »

BP Online Marketing in Oil Spill Response – Using Google Adwords to Get Their Message Out

Hubert Hopkins — Fri, 18 Jun 2010 15:01:01 +0000

This is the first in a series of posts to show how BP is using online marketing to “try” to salvage their reputation and get their side of the story out over the Gulf oil spill. We first broke this story to Billy Nungesser, Plaquemines Parish President, on June 5 and it was then shown...Read the Complete Article »

How to Measure Internet Marketing ROI

Hubert Hopkins — Thu, 17 Jun 2010 20:21:27 +0000

Tracking Internet Marketing ROI is Important AND Possible. Follow this Four Step Plan and You will Be On Your Way to Measuring Marketing ROI (Online At Least) QUESTION 1: WHAT IS THE GOAL OF YOUR SITE and INDIVIDUAL PAGES? Your web site has value-generating goals– something that helps grow your organization. These goals should be...Read the Complete Article »

SEO Outsourcing – 5 Reasons You Should Stay in the USA

Hubert Hopkins — Mon, 22 Feb 2010 21:37:00 +0000

Five Reasons for SEO Outsourcing – Inside the USA Almost every company seriously employing SEO Services on their website for high rankings to generate leads is considering SEO outsourcing. Unless you are a huge company, with a massive marketing staff, you can’t afford the cost of a full timemanager. Outsourcing to a professional firm is...Read the Complete Article »

Twitter for Work Groups

Hubert Hopkins — Tue, 29 Dec 2009 15:05:49 +0000

1. Keep notes – Build your meeting minutes, phone call notes, etc. by tweeting as you go through your day 2. Daily log of work accomplished – Just tweet when you finish a task and everyone is up to date instantly 3. Where is everyone – let it take the place of the big white...Read the Complete Article »

Twitter for Individuals

Hubert Hopkins — Mon, 28 Dec 2009 16:39:26 +0000

Ways that Twitter works for Individuals Family touches if long distance – what better way to easily keep track of what your college student is doing every day when away on a three week international trip Follow favorite celebrity – even I have a couple of celebrities I want to know on a more personal...Read the Complete Article »

Twitter – Top 10 Uses for Business

Hubert Hopkins — Wed, 16 Dec 2009 16:05:09 +0000

twitter_logo One of our most frequently asked questions recently is “How can twitter help me or my business?”. I hope there are some uses in these lists for you and your business to take advantage of Twitter’s real time, one-way mini-blogging. Twitter for Business: SEO- Search Engine Optimization – Google actually picks up these tweets...Read the Complete Article »

Top 10 Best Practices for Guiding Website Leads Through Complex Sales

Hubert Hopkins — Mon, 31 Aug 2009 17:35:55 +0000

(download this article as PDF) The secret for increasing profits for any companies in markets with complex sales cycles (e.g. B2B), or high-value sales like Real Estate, is how well we nurture leads who are earlier in their sales decision. This is a compilation of best practices from our successful Internet Marketing clients AND some...Read the Complete Article »